Brand ambassador Aishwarya Rai Bachchan launched L'Oreal Paris's new eye liner, Kajal Magique in Mumbai today. Ash looked gorgeous in a black, Dolce & Gabbana gown.
Speaking at the launch, Aishwarya Rai Bachchan said, “Eyes are the windows to the soul and Kajal Magique from L’Oréal Paris is the perfect way to highlight them. Every woman has that one particular make-up product that she holds closest to her heart and trusts it the most to make her look beautiful at any time. For me, that one product is kajal. I'm extremely happy that L'Oréal Paris has today launched Kajal Magique – a fabulous kajal which not only will make my eyes look great but will also care for them.”
L'Oréal Paris Kajal Magique is supremely black and doubles up as a darker-than-night eyeliner. It is powered with a new generation formula and mineral pigments for a deep intense color payoff. Along with providing a great finish, it is also enriched with care ingredients like Vitamin E, Cocoa Butter, Olive Oil Esters and Vitamin C Derivative, which provide extraordinary care and a soothing feeling to the eyes. Since it is ophthalmologically tested, it is safe and suitable for contact lens wearers. Designed to last for up to 12 hours, Kajal Magique is smudge proof, waterproof and non-transferable.
The product is priced at Rs. 245 and is available across all L'Oréal Paris counters and boutiques.